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Show How You See The World

October 1, 2025

Fujifilm launches a flagship camera for photographers who want to do more

The Mini Evo is a premium Instax camera, complete with shooting effects, better print quality, F2.0 lens, print lever and smartphone printing capabilities.

Fujifilm South Africa is proud to announce the flagship camera in the Instax line-up - the Instax Mini Evo...

And indeed, the Mini Evo can do so much more...

Photographers can select the lens effect by twisting the lens dial...

Old school look, new school functionality

Close attention has also been paid to the Mini Evo’s design...

The camera body is rounded-off by a 28mm F2.0 lens...

All this and a printer too

As the flagship, the Mini Evo offers another unique feature...

There’s one final trick up the Mini Evo’s sleeve...

Meant for photographers to “Show how you see the world”...

There’s also a new Instax Mini-format film being launched called Stone Gray...

Learn more about the Mini Evo here: https://www.instaxsa.co.za/mini-evo/

The OG mini 12 era is where you can have some fun and experiment with new mini film print styles like rainbow or pastelcolours, confetti, graphic spray art, hearts and many more (a design for every era)! Match your style to your mini 12 with pastel colours and matching gems.

Want to snap the perfect selfie of you and your bestie dancing away?It's what the INSTAX mini 12 was born to do. With a perfectly positioned mirror, close-up mode and the automatic flash control, a selfie moment-grabbing extraordinaire.

Discover the mini 12 era

The mini link 2 era is all about letting your creativity shine. A pop of blue eyeshadow, the mini link 2 in space blue and a pack of blue mini films is all you need to complete your evening and re-live your favourite memories.

Dance the night away and print your moves with the INSTAXAIR feature! Hold down the feature button on your mini Link 2 and be creative with the LED light on the side of the printer to draw your favourite shapes in the air. If the printer is vibrating it means it's working, so whatever you decide to draw, be it a squiggle, a heart or a letter, it'll appear on your image.

Get in your mini Link 2 era

Australian Winter is on its way, which is the perfect time for the SQUARE SQ1 era and the perfect cozy style to match the colourways.

Capture your world in square with bigger selfies and cozy moments from the season. With the power of an automated flash to calculate the brightness of your environment, the SQUARE SQ1 adjusts the shutter speed accordingly – ensuring the perfect snap every time!

The ‘classic print style’ of the SQUARE film is the perfect way to preserve memories from your SQUARE era for years to come. Push your creativity boundaries with the soft and subtle shades of the Sunset frame.

Unlock your SQUARE SQ1 era