Give your take

Give your take

Fujifilm’s new entry-level Instax Mini 40 goes for old-school cool

Retro look-and-feel Mini 40 offers the latest functionality, including Automatic Exposure and Selfie Mode.

Fujifilm is proud to introduce the Instax Mini 40 instant camera...
Despite its retro looks, the Mini 40 incorporates the latest technology...
No worries with Automatic Exposure
With the ‘Automatic Exposure’ function, for example, the Mini 40 automatically optimises...
Users can also activate the ‘Selfie mode’ for taking selfies and close-up shots...
The Mini 40 is powered by two AA-batteries (included), and with a weight of only 330g...
Ready for Contact
As can be gathered from the name, the Mini 40 uses Fujifilm’s Mini film...
Part of the fun of the Instax range is the wide variety of film types available...
Price and availability
Instax fans need not wait long... retail for R1399 incl. VAT.
Instax Mini 40 Side
Instax Mini 40 Front
Instax Mini 40 Left Side

The OG mini 12 era is where you can have some fun and experiment with new mini film print styles like rainbow or pastelcolours, confetti, graphic spray art, hearts and many more (a design for every era)! Match your style to your mini 12 with pastel colours and matching gems.

Want to snap the perfect selfie of you and your bestie dancing away?It's what the INSTAX mini 12 was born to do. With a perfectly positioned mirror, close-up mode and the automatic flash control, a selfie moment-grabbing extraordinaire.

The mini link 2 era is all about letting your creativity shine. A pop of blue eyeshadow, the mini link 2 in space blue and a pack of blue mini films is all you need to complete your evening and re-live your favourite memories.

Dance the night away and print your moves with the INSTAXAIR feature! Hold down the feature button on your mini Link 2 and be creative with the LED light on the side of the printer to draw your favourite shapes in the air. If the printer is vibrating it means it's working, so whatever you decide to draw, be it a squiggle, a heart or a letter, it'll appear on your image.

Australian Winter is on its way, which is the perfect time for the SQUARE SQ1 era and the perfect cozy style to match the colourways.     

Capture your world in square with bigger selfies and cozy moments from the season. With the power of an automated flash to calculate the brightness of your environment, the SQUARE SQ1 adjusts the shutter speed accordingly – ensuring the perfect snap every time! 

The ‘classic print style’ of the SQUARE film is the perfect way to preserve memories from your SQUARE era for years to come. Push your creativity boundaries with the soft and subtle shades of the Sunset frame.