Yes! Who are you and where are you from?
My name is Richard Average and I am from Macassar, a small town in Cape Town.
How long have you been an illustrator?
I have been an illustrator for the last 4-5 years.
Richard Average is making a big name for himself with a unique illustration style, cool aesthetics and good vibes. For our “In the moment with Instax” series, we chat to him about his creative process, how he uses Instax and a bunch of his favourite things.
Yes! Who are you and where are you from?
My name is Richard Average and I am from Macassar, a small town in Cape Town.
How long have you been an illustrator?
I have been an illustrator for the last 4-5 years.


How did you get into illustration?
I’ve been drawing for most of my life... decided to focus on becoming an illustrator.


Tell us more about your creative process – how do you get into the moment?
My creative process changes rather frequently... I can get a bit of tunnel vision if I don’t step back once in a while.
Tell us more about the Instax you own?
I own the Mini Evo, the best-looking camera out there! Haha.


How do you use Instax in your life?
I’ve been trying to figure out how to use the Instax really... I’m also just using my Instax to create memories I can look at without distraction.
Favourite tune at the moment?
My favourite tune at the moment is ‘Have Mercy’ by Aaron Frazer. That song and the album that it’s on is really good.


Favourite movie at the moment?
Everything, Everywhere All At Once – it really is that good to me.
What are you wearing at the moment?
At the moment I’m wearing an Artclub and Friends T-shirt, thrifted pants and some Crocs... comfortable gear at home!
What would you rather be doing at the moment?
I would rather be at the beach right now, just staring and listening to it. It always gives me a good feeling.


What would be your best Instax moment to capture?
My best Instax moment would probably be a candid shot of someone dear to me, off guard and authentic.
Where can people see more of your work?
Instagram – www.instagram.com/richard_average
Portfolio – www.behance.net/richardaverage
Two other local creatives you’d like to punt?
The OG mini 12 era is where you can have some fun and experiment with new mini film print styles like rainbow or pastelcolours, confetti, graphic spray art, hearts and many more (a design for every era)! Match your style to your mini 12 with pastel colours and matching gems.
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Australian Winter is on its way, which is the perfect time for the SQUARE SQ1 era and the perfect cozy style to match the colourways.
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